If you thought that your online social network data and your email and other data in various sites are safe and free from leakage, think again! In recent months, there has been a spate of incidents where user data in the social media networks has been compromised either due to user error or due to loss or leakage of data from these sites. Of course, the probability of occurrence of the former (user error) is more than the latter (leakage or loss of data due to the service provider’s mistake). In any case, the writing on the wall is clear: not all cloud based storage is free from data leakage and hence, users should take all necessary steps to prevent data loss. If you have been contemplating having a third party provider for your online data backup, you would be among the growing numbers of users who are thinking on the same lines. When one takes into account the fact that the millions of Facebook, Twitter, Gmail and Flickr users are yet to take the issue of cloud backup of another cloud seriously, one gets the picture that the future of cloud backup sites like Backupify is indeed bright once these users realize the benefits of using the service.
As mentioned above, many users delete their online data in error and sometimes even though they have done knowingly, they might need the data for whatever reasons. And this is where Backupify comes into play given the fact that the service can restore most data (with a few exceptions) stored on these sites. The exceptions would be that Twitter Tweets cannot be restored with the exact date time stamp since Twitter provides data in real time format. However, one need not get overly worried about deleting mail in Gmail and Yahoo and without fretting too much, one can turn to Backupify to restore the data. In recent months, Backupify has turned its attention to the Enterprise segment which is another smart move from the company. This is because corporates have an innate need to keep records of what their employees are doing online or when they are using company sponsored accounts. This is a regulatory and legal requirement which can be easily met using Backupify.
Finally, the service which is expanding exponentially can be used on a trial basis to check out its features and have a look and feel of the ways in which data can be backed up. Indeed, the company aims for greater exposure to both the enterprise and consumer markets in the near future since social media is exploding along with online data storage needs. Given the fact that the concept of a cloud to cloud backup seems to be catching on, it would not be long before Backupify hits pay dirt and becomes a phenomenon in itself. In this respect, it seems to be following in the footsteps of the other famous storage service, Dropbox.
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